CUSCEN

- Distribution Management System -​

Every route,
every rep, visible.

CUSCEN DMS brings route planning, van sales, delivery, and
collections onto one platform — synced back to the core ERP in real time.
- The problem with disconnected field sales -

Where distribution execution loses control

No visibility into field sales activity
Manual, static route planning
Delayed delivery and collection reconciliation
Distributor inventory blind spots
Inconsistent retail execution
Offline connectivity gaps in the field
- THE CUSCEN ANSWER
One platform, from route to reconciliation
CUSCEN DMS plans routes and sales activity, captures sales and delivery transactions in the field, and updates inventory and collections as they happen — even offline.

Every field transaction syncs back to the core ERP, so distributor performance, stock position, and collections are visible to the back office without waiting for end-of-day reconciliation.
- KEY CAPABILITIES -
Six capabilities.
One field record.
Every capability below syncs back to the same distributor, route, and stock structure
— from route plan to settlement.
Route & Journey Planning
Van Sales & Pre-Sales Execution
Delivery & Collections
Distributor Inventory Visibility
Retail Execution & Merchandising
Mobile Offline Synchronization

Route & Journey Planning

Plan sales and delivery routes by territory, so field time is spent selling, not driving in circles.

• Route and journey planning by territory
• Customer call frequency scheduling
• GPS-based route tracking
• Route performance reporting

Van Sales & Pre-Sales Execution

Capture van sales or pre-sales orders directly in the field, on or offline.

• Van sales and pre-sales order capture
• Mobile pricing and promotion application
• On-the-spot invoicing
• Sales rep performance tracking

Delivery & Collections

Confirm delivery and capture payment in the same field visit, reconciled the same day.

• Delivery confirmation in the field
• Cash and digital collection capture
• Same-day reconciliation to ERP
• Outstanding balance visibility by customer

Distributor Inventory Visibility

See distributor stock levels without waiting for a manual report.

• Distributor stock level visibility
• Van/truck stock tracking
• Replenishment alerting
• Stock reconciliation to ERP

Retail Execution & Merchandising

Standardize what happens at the shelf, with photo evidence from every visit.

• Store visit checklists
• Shelf and merchandising compliance
• Photo capture at point of visit
• Retail execution scorecards

Mobile Offline Synchronization

Keep the field team working even without a signal, and sync everything the moment connectivity returns.

• Offline mobile transaction capture
• Automatic sync on reconnect
• Conflict-safe data merge
• Device-level access control
- Recommended Business Process -
From route plan to performance review
Five stages, one continuous data thread — every stage below reads
from and writes to the same field record.
01 Plan Route or Sales Activity
02 Capture Sales or Delivery Transaction
03 Update Inventory and Collection
04 Sync to ERP
05 Review Distributor Performance
- Business Benefits -

What changes on
your bottom line

Full field force visibility
Faster delivery & collection cycle
Fewer distributor stock discrepancies
Higher retail execution compliance
Reliable offline mobile operation
Real-time sync to core ERP
- INTEGRATION -
Works seamlessly with
the rest of CUSCEN
CUSCEN DMS syncs field transactions directly into Sales and Inventory
— no exports, no reconciliation, no double entry.
MODULES
Distribution Management System
Sales Management
Inventory & Warehouse
Financial Management
Business Intelligence
- Who it's built for -
Built for every field sales operation
FMCG Distributors
Van Sales Operators
Pre-Sales Route Teams
Consumer Goods Brands
Regional Wholesalers
Retail Merchandising Teams
- Related Modules -
Extend the platform
Sales Management
->
Inventory & Warehouse
->
Financial Management
->
Business Intelligence (Sharperlight)
->
- READY WHEN YOU ARE -
Ready to see every route and every rep?
Request a personalized demonstration and discover how
CUSCEN DMS helps your organization plan smarter routes, execute retail consistently, and sync the field to the back office in real time.
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